Adam Comsof   Ajmal   ALL   APL APOLLO   Aptech Corporate Training   Avalon Aviation Academy   Avance   Bank Of India   Beer CafĂ©   Bison Panel   Blow Plast   Braj Binani Group   Bread Talk   Cartoonation.com   Casino Royale   Catch Salts & Spices   Central Park   Coral Telecom   Dermalogica   ECGC   Emgee Corp   Everest Developers   Evolve   Exim Bank   G7   GCC   Georgia Gullini   GOLFWORX   Growel's 101 Mall   Ideaon Think   Indian Oil Corporation   J. Hampstead   Jane Shilton   K.Raheja Corp   KC Plus   Light Craft   Lokhandwala Construction   Lokhandwala Minerva   marriott   ME   Moda Italia   Modtech   Morisons Baby Dreams   MYWAY IPTV   Nabard   Nahar Amrit Shakti   Nahar International School   NCL   NCL Wintech India Ltd.   Nexes Software   NSS   Olympia Capital Services   Omaxe   Onkyo   Only Vimal   Palacio Developers   Panasonic Beauty   Panasonic Home Appliances   Panasonic Lumix   Panasonic Viera   PNB Housing Finance Limited   Powersoft Inc   Rare Enterprises   Recon Oils   Recosoft   RNA Corp.   RRO   Saks   Shangri-La's Hambantota Golf Resort and Spa   Siyaram's   Snowcem   SNS   Soundcraft   Standard Chartered Bank   Syska Accessories   Syska Gadget Secure   Syska LED Lights   Syska Personal Care   Syska Wires   Tamil Nadu Tourism   The English Manner Finishing Academy   The Yash Birla Group   Tilaknagar Industries   Today's Pens   Trichup   Tupperware   Unidel   Union Bank Of India   Utssav CZ Jewels   Vapour   Varuna D Jani   Zicom  

Growels 101 Mall

Brand Campaign

We all need to relax a little, to slow down and pause in our daily grind. Growel's 101 has it all, from movies to shopping to eating different cuisines to even enjoying rains indoor at Ozone. A perfect family picnic destination.

F&B Campaign V1

Most people consider a visit to the mall to be recreational - an outing to be enjoyed along with family or friends - and on each visit, whether or not they end up making any purchases, they most definitely enjoy a snack or a meal. Often, they only come to browse through the food courts and each person partakes of his or her favourite foods. They also make impromptu decisions on which restaurant/kind of cuisine to have. Growel's 101 mall offers the best of both worlds: with best brands to shop and best food to eat.
F&B Campaign V2

Thoosday - Tuesday Promotion

Since the F&B campaign Growel's have garnered substantial consumption-share in F&B. During the tactical event and promotion the focus is generally on apparels and other categories by offering discounts ranging from 50% to 70% and aggressively pushing sales through mid-night event, flat 50% off, BOGO offers etc. Lately the focus has shifted on builting weekday properties to induce further sales. This ONE day leads to incremental growth on weekdays which otherwise are very gloomy. Hence on Growel's 101 created a property to penetrate and remain as the food destination for all Tuesdays.

In Mall Events Communication

November 2012 - Diwali Celebrations
December 2012 - CSR - Road Rage
December 2012 - Christmas Celebrations
January 2013 - EOSS (End of season sale)
July 2013 - EOSS (End of season sale)
October 2013
Europa Calling Promotion
February 2014
Womans' Day Delebration
Jan-March 2014
May 2014
Bachhon Ka Boom
June 2014
Duniya Goal Hai!
December 2014
X'Mas X'travaganza
Load Next