By Design is IBD's Brand Design studio where a team specially honed on design principles, creates and develops the face of your brand, product or service by creating unique identity symbols that make your brand stand apart. Identity creation is not just an art and science at By Design but a logic driven procedure that combines both, through specially created tools that are deployed.
Packaging design is also a forte of By Design. In the process of designing product packaging, By Design uses a special tool called Pack Scores so that every design stands out in the shelf space. Apart from identity creation and packaging, By Design excels in clutter breaking marketing and brand collaterals, environmental graphics and design based communication that brands require from time to time. By Design's portfolio features some of the finest brands across diverse sectors.